I really wish people stopped repeating that they don’t care about Ukraine. It’s perfectly fine not to care but talking about it like a parrot on crack isn’t producing the desired impression of not caring. I don’t care about many things. Bobsleigh, the Olympics, Hong Kong (no offense, it’s just not my thing), Bitcoin, Rihanna, the list is endless. And guess what? I haven’t been cross-pollinating every social medium in sight to make sure everybody knows that I don’t care. Because the more you repeat that you don’t care, the more it looks like you do.
It’s absolutely unnecessary to insert yourself into every conversation. If something is trending that’s not up your alley, go do something else. It’s very easy to mute topics on social media and concentrate on stuff you do care about.
The same goes for Canadian trucker protests. I’m tired of people posting long screeds starting with “why am I supposed to care?” Avoid passive voice and ask yourself: who’s doing the supposing? Nobody cares what you do or don’t care about. This is a topic that is very important to many people. If you aren’t one of them, fine. Go talk about bobsleigh, Bitcoin and Hong Kong. I promise not to hunt you down to inform you that I don’t care.