You know what I don’t understand? Who is the target audience for the movie Supergirl? Girls are very rarely into superheroes. Superheroes are boy-coded, so girls make a point of despising the genre. I asked Klara if she’s interested in this movie, and she reacted with a wave of extreme fifth-grade sarcasm.
Yes, there are always outliers, but for a movie to be successful, there needs to be a large baked-in audience.
You’re so right. I saw this question asked several times on social media.: “Why oh why don’t girls come to see superhero movies? We gave them a female lead and everything!” Because girls don’t care about superhero plotlines (e.g., being heroic and saving the universe). And because the scripts are always stupid.
In contrast, Barbie cleaned up at the box office. Halfway decent romcoms always do, too. Well-written thrillers and dramas tend to do OK, as well.
“Who is the target audience for the movie Supergirl“
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A conservative literary critic and college professor
Clarissa's Blog 
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