Art of War

We advertised our big event in the university digest that sends out a list of daily events on campus. But it’s easy to get lost in the digest. It’s long and boring. Nobody will notice my event in it among so many others. What to do?

Another problem is that the digest only advertises your event the day of, and not in advance. It’s usually too late to plan an appearance once the information is published.

How to solve these problems?


I sent the notification to the digest with a wrong date. Instead of Thursday I put Wednesday. When the digest came out, I said, “Oops! Can we please have a retraction?”

The digest sent an additional email dedicated solely to my event and correcting the date. As a result, everybody noticed it. And it all happened today, which is the day before. Exactly like I wanted.

I’m starting to think I might be an immoral person.

7 thoughts on “Art of War

  1. “I’m starting to think I might be an immoral person.”

    Oh, come on — you knew when you decided to have a career in academics that you wouldn’t have a moral fiber left by the time you got tenure.


  2. Apart from the intrigue, as I understand it, what you did would only be immoral if you unfairly deprived others of an audience. If the only difference was that uninformed people who would have gone home were instead informed and came to your show, then it isn’t immoral.


    1. OT, but have you seen this paper: “Persistent clotting protein pathology in Long COVID/Post-Acute Sequelae of COVID-19 (PASC) is accompanied by increased levels of antiplasmin” by Pretorius et al? I’m now acutely interested in the results from my pending testing. If my results indicate this sort of possible pathway — rather than another preexisting autoimmune disorder simply triggered by the vaccine — I think I may request some extra testing.


      1. No I hadn’t seen it, but it makes sense and is in line with what we were talking about the other day.

        Based on what you’ve described, I think that much more testing will be required to track down exactly what is happening with you like it or not, since there is so much uncertainty with your diagnosis.

        I still think that the easiest explanation for all of this (and your vasculitis) is subclinical viral activity though. It’s a much easier explanation than a fresh autoimmune disorder being precipitated, and has precedent in the form of, say, herpes antibodies appearing from time to time in infected people without an acute breakout.

        Now that you’ve alerted me to it, I get the feeling that antiplasmin level testing will probably become routine given how relevant it is to what the protease inhibiting drugs everyone is betting on do. So, thanks 🙂


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