Can somebody please explain to me why we need a program ” trying to get girls to think differently about their bodies through multimedia presentations around the country” and “a campaign that encourages girls to make their dreams come true while maintaining a healthy lifestyle”? Why not a program and a campaign that promote these goals among people, irrespective of their gender?
The very existence of such a campaign signals that this is and should be a women’s problem. How is this not detrimental to women?
The founders also know that girls look to television, advertisements and the pages of fashion magazines to figure out what beautiful looks like, so they’re joining the industry itself to try and make a difference instead of trying to get girls to stop what they’ve been doing for decades.
And where exactly do boys find their ideas of beauty? Aren’t those same TV shows and ads filled with ripped, perfectly muscular men with no chest hair and unattainably perfect figures?
Can we just stop singling out women as people who need to be protected from the bad, horrible media at all costs? A thousand TV shows and glossy magazines do not do the kind of damage to women that is inflicted by this relentless insistence that we are perennial victims who need some guy to come and save us by teaching us how to relate to our own bodies.

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