Here is a female academic writing about the difficulty of raising children as a feminist:
Here I am, an academic who studies feminism, motherhood, and families. I know about the glass ceiling, the maternal wall, and the second shift. I’ve read the studies on girls and self-esteem. I banished Disney princesses from my home when my children were small (to no avail, because they somehow figured out who they were anyway). I bought all the Goldie Blox toys, and there’s a Project Mc2 sitting on a shelf.
I’m sure this is a good, well-meaning person who’s horrified with the climate change and probably donates to ecological causes. But she does not even begin to attempt to decouple the obsessive need to consume from her political beliefs. A feminist, for her, is a person who makes certain consumer choices.
“I’m a feminist, and that means I buy ABC and don’t buy XYZ” is a belief that not only trivializes and destroys feminism (and, by the way, the author confesses that she fails at raising her kids in a feminist way) but also reaffirms the dangerous consumerist philosophy.
My goal is not to single out this specific person but to suggest that we all start questioning our need to reveal our identities to the world and ourselves through the act of buying. It’s hard for everybody because the very first thing that pops into one’s mind after we experience a strong emotion is, ” What can I buy now?” But it has to be done because we are both emptying all of our experiences of any meaning and damaging the environment beyond repair.