NYTimes: How Goop’s Haters Made Gwyneth Paltrow’s Company Worth $250 Million

I never thought I’d have a nice word to say about Gwyneth Paltrow and Goop, but after reading this piece by one of the worst reporters of the century, I kind of like her.

I can’t transmit the pouty nuttiness of the reporter with a single quote but I still can’t resist posting one:

The In Goop Health summit was perhaps the most gracefully and elegantly executed event I’ve ever been to. There was food everywhere — small plates of ancient grains and salads and not a brown avocado in the bunch. There was keto food (which create ketones), vegan food (which doesn’t use animal products), paleo food (made out of, I don’t know, dinosaurs). Syringes of CBD oil. Coffee with pea milk. Nothing was rushed. Everything was plentiful. Somewhere during my reporting, I had stopped thinking about food deserts and people who didn’t even have access to ancient grains.

And it’s all like that. I now need a remedy to wipe this horrible, self-infantilizing, prissily virtuous writing from my brain.

4 thoughts on “NYTimes: How Goop’s Haters Made Gwyneth Paltrow’s Company Worth $250 Million

  1. Paltrow would be easier to like if her company didn’t promote dangerous medical quackery like vaginal steaming and coffee enemas!


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