It was really great to be at a book presentation at a real bookstore, with real books, a real writer, and real people. Matt Walsh says that soon we’ll be consuming AI-produced content tailored individually for each of us. Lonely people will stare at kitty videos, reels, jokes, and music clips created by a machine for the audience of one.
Walsh is right. Many people already spend quite a bit of time on fake “bunny saves toddler” videos that an algorithm feeds to them having analyzed their preferences and concluded that the bunny-toddler pairing will keep them watching. Soon they will accept that everything they consume is AI slop.
There will always be a minority of those who’ll reject the fake entertainment and go to bookstores for real books and to the symphony for real music. But mass culture, mass entertainment, which for all their flaws at least brought people together, will fade into completely solitary, ego-enhancing, strictly individual experiences.