There’s this great scene in The Devil Wears Prada where a frumpy intern at a fashion magazine scoffs at fashion because it’s unimportant and she’s too cool to care. The editor of the magazine explains to the intern how her “cool and independent” clothing choices are controlled by the very fashion world she so much despises. The clothes that the intern wears are bastardized, cheap versions of big fashion trends. She’s been paying the fashion people she scoffs at forever and never knew it.
It’s the same thing with wokeness. You can ridicule it as a crazy fad that only exists on college campuses. But in reality, you’ve been paying for the bastardized, idiotic versions of those fads for years and they are everywhere in your life.