Another thing that the Democrats need to do to make themselves more appealing is drop the “you didn’t make it on your own” ideology. I’m not talking just about Obama’s notorious gaffe. I mean that the whole line of thinking needs to go. American voters en masse will not go for “It’s not your achievement, it’s about your white / male / thin, etc privilege” and “you wouldn’t have made it without the government building roads and providing social services.”
The point is not whether the idea is correct. The point is that it’s off-putting. Those who don’t find it off-putting are already voting for you. Do you want to hold on to this idea or do you want to hold the Congress?
Also, dispense with the smugness and the high moral ground of all this “the Left, being right since Adam and Eve” or “the Left, making your life better since the Big Bang”. Again, people who like this shit are already yours. But the governorships, the Senate, the Congress and the White House aren’t. Quit being superior, it is not cute.
There are – what? 90 million? – of people who don’t vote. Make yourselves attractive to them and not to those you have already convinced.